Communication Designer

Haris Silic

Design is in the DNA of who I am, and what I do. From brand identity and integrated advertising campaigns to creative social marketing solutions, I use design as a critical building block to achieve practical, and effective results. Please use arrows or gallery below to navigate through my portfolio.

ifoundmydoctor.com

Comprehensive online presence strategy turned
an outdated and stagnant website into a portal
of health care information.

Bunker

New brand identity positioned Bunker,
coffee and wine bar, as a dominant social force
within historic Ybor in Tampa.

Plextra

Design of Plextra’s corporate identity followed the brand promise of eliminating the fear of change in the orthopaedic’s EMR arena.

HIV prevention

This integrated advertising effort capitalized on young MSM’s stimuli, empowering them to engage in safer sex.

Whole Foods Market

In an effort to combat losing market share,
this fictitious media buying strategy, and concurrent advertising campaign established Whole Foods Market as
a portal of healthy living.

Southwest Airlines

Advertising campaign designed to repair a fictitious PR crisis involving mistreatment of senior citizens aboard a Southwest flight.

(RED)

Use powerful copywriting approach to humanize (RED), and raise awareness of its economic impact
among its target audience.

Tampa Museum of Art

In order to successfully unveil the new Tampa Museum
of Art, we positioned it as a masterpiece in
the cultural landscape of the city.

Verizon

Advertising campaign highlighting the superiority of fiber optic experience in order to differentiate Verizon FiOS in the marketplace.